Hello DAN
Obviously this familiar with the QR-CODE usage possibilities for Digital Signage.
In Xibo we have this feature secondarily within the text editor.
I think we could have as an item to include in the region, as well as Ticker, Video, Image and etc …
There are many options and we could have on the screen the types of commands and an interface that helps the user.
Example: http://sixrevisions.com/web-development/qr-codes-uri-schemes/
Types:
- URL
- SMS
- Skype CALL
- Facetime CALL
- Add Contact
There are many options, here are some references. What do you think of the idea? There is interest in something in this line, we can support the development financially.