I solve problem!
Your link: Problem while Adding or Editing Rows in a Dataset via API
has help me.
It was not obvious to refer to columns by name “DatasetColumnId_xxx”.
Now part of code:
'form_params' => [
'dataSetColumnId_'.$columns[0]->dataSetColumnId => $tovar->id,
'dataSetColumnId_'.$columns[2]->dataSetColumnId => $tovar->title,
'dataSetColumnId_'.$columns[3]->dataSetColumnId => $tovar->description,
'dataSetColumnId_'.$columns[4]->dataSetColumnId => $tovar->price->text
]